It’s been an epidemic for decades in all professional sports. Sports on TV is mostly geared toward men. Men are pigs. So sports programmers, since the advent of television, look for unimaginative, dreadfully-obvious ways to give men an awkward combination of the two things they apparently like the most – games and hot chicks. This has resulted in tons of camera time for “cheerleaders” (who would be called exotic dancers in any other society), commercials for Hooters between every play and, most disturbing, the invention of the sideline reporter.